4. Captivating and engaging people
People, engaged with biodiversity, are more likely to record, protect and restore.
Greater awareness of biodiversity, and the importance of biodiversity data will lead to greater learning, understanding and biological recording.
This Working Group
The working group will coordinate delivery of Strategic Aim 3, which is to “Captivate and Engage people about wildlife”.
This group will focus on increasing engagement with biological recording, through developing and supporting learning programmes and systems for biodiversity identification including promoting, developing and providing resources for recorders, promoting biological recording and the benefits of sharing data. It will also focus on attracting new generations of biological recorders and motivating to increase recording and sharing of data.